At 7luck88, protecting the personal data of our Malaysian players is a fundamental obligation, not an afterthought. This Privacy Policy explains exactly what data we collect, why we collect it, how we use it, and what rights you hold as a registered user of our platform.
This Privacy Policy (hereinafter "Policy") governs the collection, use, storage, and disclosure of personal data by 7luck88 (hereinafter "the Company", "we", "us", or "our") in connection with your use of the online gaming platform operated at https://7luck88.cam (hereinafter "the Platform").
7luck88 is an online casino and sports betting platform that serves players across Malaysia, including Kuala Lumpur, Penang, Johor Bahru, Petaling Jaya, Shah Alam, and other regions. We are committed to processing personal data in a lawful, fair, and transparent manner, consistent with applicable data protection principles and our obligations as a responsible operator serving Malaysian users.
By registering an Account on the Platform or by continuing to use our services after the effective date of this Policy, you acknowledge that you have read and understood how 7luck88 collects and processes your personal data as described herein. If you do not agree with any part of this Policy, you must discontinue your use of the Platform and request the closure of your Account.
Scope: This Policy applies to all personal data collected through the Platform, including data submitted during registration, during KYC verification, in connection with deposits and withdrawals, and through your ongoing use of casino games, live dealer tables, and sports betting markets.
For the purposes of this Privacy Policy, the following terms shall have the meanings assigned below:
7luck88 collects only the data that is necessary for the stated purposes described in this Policy. We do not collect data speculatively or beyond what is reasonably required to operate the Platform and fulfil our obligations to you as a player.
The following categories of Personal Data are collected directly from you during registration, KYC, and ongoing use of the Platform:
| Data Category | Examples | When Collected |
|---|---|---|
| Identity Data | Full legal name, date of birth, MyKad number, nationality | Registration & KYC |
| Contact Data | Email address, Malaysian mobile number, city of residence | Registration |
| Authentication Data | Username, hashed password, security preferences | Registration |
| Verification Documents | MyKad scan, passport copy, selfie with ID | KYC Verification |
| Financial Data | Payment method type (e.g., Touch 'n Go eWallet, FPX bank), transaction amounts in MYR, account name | Deposits & Withdrawals |
| Communications Data | Support chat transcripts, email correspondence, complaint records | Ongoing use |
When you access the Platform, certain technical data is collected automatically by our systems, including:
7luck88 does not collect sensitive special-category personal data such as racial or ethnic origin, political opinions, religious beliefs, health data, or biometric data beyond what is strictly necessary for age and identity verification purposes. We do not collect your full bank account number or card details — payment processing is handled by certified third-party payment providers.
7luck88 processes Personal Data for the following specific, documented purposes. We do not process your data for any purpose beyond those stated below without first obtaining your explicit consent or as otherwise required by law.
We use your Identity Data, Contact Data, and Authentication Data to create and maintain your Account, authenticate your login sessions, and verify your identity when you contact our support team. This processing is necessary to perform the contract between you and 7luck88.
We process your Verification Documents to confirm that you are aged 21 or above and that you are the person you claim to be. This processing is required to comply with our responsible gambling obligations and to prevent fraudulent use of the Platform. Verification documents are stored securely and accessed only by authorised compliance personnel.
We process your Financial Data to facilitate deposits via Touch 'n Go eWallet, Boost, GrabPay, DuitNow, FPX, and bank transfers through Maybank, CIMB, Public Bank, and Hong Leong Bank, as well as cryptocurrency transactions via USDT TRC20. Financial Data is also processed to detect, investigate, and prevent fraud, money laundering, and other financial crimes.
We monitor your game activity logs to identify patterns that may indicate problem gambling behaviour, in order to fulfil our responsible gambling obligations. Where patterns of concern are identified, we may reach out proactively or apply responsible gambling tools as described in our Responsible Gambling Policy.
Communications Data collected during support interactions is used to resolve your queries, record outcomes for quality assurance purposes, and improve our service delivery to Malaysian players. Support records are retained for the period stated in Section 8.
Automatically collected technical data is used in aggregated, anonymised form to analyse Platform performance, identify technical issues, and improve the user experience. 7luck88 does not use individual behavioural profiles for targeted advertising purposes.
✓ We confirm: 7luck88 does not sell, rent, or trade your Personal Data to third-party advertisers, marketing networks, or data brokers. Your data is used only for the purposes stated in this Policy.
7luck88 relies on the following legal grounds when processing your Personal Data:
7luck88 does not share your Personal Data with third parties except in the circumstances described in this section. All third-party recipients of your data are required to implement appropriate technical and organisational safeguards and to process data only for the specific purposes for which it is disclosed.
To process your deposits and withdrawals, 7luck88 transmits the minimum necessary financial and identity data to certified payment processors operating the relevant channels — including e-wallet platforms, banking partners (Maybank, CIMB, Public Bank, Hong Leong Bank), FPX/DuitNow infrastructure, and cryptocurrency network interfaces. These processors are bound by contractual data processing agreements.
KYC verification documents may be processed by a third-party identity verification service engaged by 7luck88. Such providers operate under strict data processing agreements and are prohibited from using verification data for any purpose other than confirming identity and age on our behalf.
Game studios and live dealer operators that supply content to the 7luck88 Platform may receive limited game session data (such as bet amounts and game results) for the purpose of rendering games and calculating returns. These providers do not receive your identity, contact, or financial data beyond what is technically necessary for game operation.
7luck88 may disclose your Personal Data to law enforcement agencies, regulatory authorities, or courts where required to do so by applicable law, lawful order, or legal process. We will, where legally permitted, notify you of such disclosure requirements.
In the event of a merger, acquisition, or sale of all or substantially all of 7luck88's assets, Personal Data held by 7luck88 may be transferred to the acquiring entity as part of that transaction. In such circumstances, affected Players will be notified in advance and the acquiring entity will be required to honour the terms of this Privacy Policy.
7luck88 uses cookies and similar tracking technologies on the Platform to ensure functionality, improve performance, and understand how players interact with the site. By using the Platform, you consent to the use of cookies as described in this section.
| Cookie Type | Purpose | Duration |
|---|---|---|
| Strictly Necessary | Session management, authentication, security tokens. Cannot be disabled without breaking core Platform functionality. | Session / 30 days |
| Functional | Remembering your language preference, game display settings, and deposit method preference. | 90 days |
| Analytics | Aggregated, anonymised data on page views, session duration, and feature usage — used to improve the Platform. | 12 months |
| Security | Fraud detection signals, device fingerprint data used to identify anomalous login attempts. | Session / 6 months |
You may control cookie preferences through your browser settings. Most modern browsers allow you to view, block, or delete cookies. Please note that disabling strictly necessary cookies will impair your ability to log in to and use the Platform. Disabling functional cookies will remove your saved preferences. Detailed browser cookie management instructions are available in the help documentation of your browser.
7luck88 does not use third-party advertising cookies or cross-site tracking technologies for behavioural profiling or targeted advertising purposes.
7luck88 retains Personal Data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law or regulatory obligations. The following general retention periods apply:
Upon expiry of applicable retention periods, Personal Data is securely deleted or irreversibly anonymised. Deletion is conducted in a manner that prevents reconstruction or recovery of the data.
7luck88 implements a comprehensive set of technical and organisational security measures to protect your Personal Data against unauthorised access, loss, destruction, or disclosure. Our security framework includes the following measures:
While 7luck88 takes all reasonable steps to protect your Personal Data, no method of electronic transmission or storage is completely secure. You are also responsible for maintaining the security of your Account credentials. If you suspect that your Account has been compromised, contact our support team immediately at [email protected].
As a registered user of the 7luck88 Platform and a resident of Malaysia, you hold the following rights in relation to the Personal Data we process about you. To exercise any of the rights listed below, please contact our Data Privacy team at [email protected] with the subject line "Data Rights Request".
You may request a copy of all Personal Data we hold about you, including the categories of data, the purposes for which it is processed, and any third parties with whom it has been shared.
If any Personal Data we hold is inaccurate or incomplete, you have the right to request correction. You may update certain data directly in your Account settings.
You may request the deletion of your Personal Data where it is no longer necessary for the purposes for which it was collected, subject to legal and regulatory retention obligations.
You may request that we restrict the processing of your Personal Data in certain circumstances, such as while you contest the accuracy of the data we hold.
You may request a machine-readable copy of the Personal Data you have provided to us, for the purpose of transferring it to another service provider.
You may object to the processing of your Personal Data where that processing is based on legitimate interests. We will cease such processing unless we can demonstrate compelling legitimate grounds.
We will respond to all verifiable data rights requests within thirty (30) calendar days of receipt. In complex cases, we may extend this period by a further thirty (30) days with prior notification. We may require you to verify your identity before processing a rights request.
The 7luck88 Platform is strictly intended for individuals aged 21 years and above. We do not knowingly collect or process Personal Data from persons under the age of 21. All registered Accounts are subject to mandatory age verification through the KYC process, which requires submission of a valid government-issued identification document confirming date of birth.
If 7luck88 becomes aware that Personal Data has been collected from a person under the age of 21 without the required verification, we will take immediate steps to delete the relevant data and close the associated Account. Any funds deposited by an underage user will be returned to the originating payment method after identity confirmation.
Parents and guardians are encouraged to monitor their children's internet use and to implement appropriate parental controls on devices that minors may access. If you believe that a minor has accessed the Platform, please contact us immediately at [email protected].
The 7luck88 Platform serves players primarily in Malaysia, and our primary data processing infrastructure is located within or proximate to the Asian region. In certain operational circumstances — including the engagement of game studio partners, identity verification services, and payment processors — your Personal Data may be transferred to and processed in jurisdictions outside Malaysia.
Where such transfers occur, 7luck88 ensures that appropriate safeguards are in place to protect your Personal Data, including contractual data processing agreements that impose data protection obligations on the recipient consistent with this Privacy Policy. We do not transfer data to jurisdictions with materially lower data protection standards without implementing compensating controls.
7luck88 reserves the right to update or amend this Privacy Policy at any time to reflect changes in applicable law, regulatory guidance, Platform operations, or data processing practices. The date of the most recent revision is displayed prominently at the top of this page.
Where amendments are material — meaning they significantly affect your rights or the way we use your Personal Data — we will notify you via the email address registered to your Account prior to the changes taking effect, and will display a prominent notice on the Platform. Your continued use of the Platform following such notification constitutes acceptance of the revised Policy.
We encourage you to review this Policy periodically to stay informed about how 7luck88 protects your Personal Data. If you have questions about any change, please contact us before the effective date of the amendment.
If you have any questions about this Privacy Policy, wish to exercise your data rights, or have a concern about how 7luck88 handles your Personal Data, please contact our team using the details below. We are committed to addressing all privacy-related enquiries promptly and transparently.
For matters related to our Terms of Use, please refer to our Terms & Conditions. For responsible gambling tools and self-exclusion requests, visit our Responsible Gambling page.
Six concrete privacy commitments we make to every registered player on the 7luck88 Platform.
7luck88 does not sell, rent, trade, or otherwise transfer your Personal Data to third-party advertisers, marketing platforms, or data brokers — ever. Your data supports only the operation of your Account.
Every interaction between your device and the 7luck88 Platform is protected by 256-bit SSL/TLS encryption — the same standard used by major Malaysian banking institutions including Maybank and CIMB.
Your Personal Data is accessible only to authorised 7luck88 personnel who genuinely need it to service your Account. All staff with data access are bound by confidentiality agreements.
You can access, correct, delete, or port your Personal Data at any time by contacting our privacy team. We respond to all data rights requests within 30 days of receipt.
We don't keep your data indefinitely. Clear retention schedules ensure that Personal Data is deleted once it is no longer needed for the stated purpose or required by law.
We will notify you of any material change to this Privacy Policy before it takes effect. No silent updates — changes that affect your rights are communicated to your registered email address.
Our support team is available 24/7 to answer any questions about how 7luck88 handles your Personal Data, or to help you exercise your data rights as a registered Malaysian player.
🔞 For players aged 21 and above only. | Play responsibly. | 7luck88